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CATEGORY

Web Design

User Testing

ROLE

UX/UI Designer

TripAdvisor

SOFTWARES USED

Sketch, Invision

DATE

Jun 2019

CruiseWise

CruiseWise is an online booking platform for cruise travel. The Flights, Cruises and Car Rentals team at TripAdvisor was tasked with designing a lander page for our partner website, CruiseWise. We initially started with four designers on the team, each designing their own unique versions, which was user tested online, and I re-designed the site based on user feedback. 

Check out the live website here.

crw-02

User Testing

Our little design team at TripAdvisor participated in "UX Games", where we were given a few hours to make our best designs and user test it, to see which design works best. We A/B tested designs against each other on usertesting.com, and A/B tested the winner to narrow down the final designs. 

cr-test

© 2019  Website Designed by Aarti Amalean

© 2019  Website Designed by Aarti Amalean